Background research for Argos Centre for Arts and Media. Maxim Surin 2009–2010.
The creative industries are experiencing important changes that require and create opportunities for innovation. These changes include:
New technological platforms
new information technologies, and the associated digitisation of much creative content, are changing the way products are created, delivered and marketed.
both individuals and companies are becoming more sophisticated in their tastes and choices. Consumers are sharing their views more readily among themselves and with producers, leading to more co – production of creative products.
such as new regulatory requirements and the globalisation of industries, markets and labor.
are being generated for new markets – for example, entertainment companies moving into educational markets, or manufacturing firms becoming service providers.
These developments are driving innovation in the creative industries, not least because competitors use innovation to gain market share and enter new markets.
Organizations should focus on acquiring and developing the right skills and capabilities to innovate – especially with the help of their consumers.
Much creative industry innovation is based on ‘co-production’ with significant input from the client.
Networks, partnerships and collaborations are also important sources of innovation.
Whilst conventional project and innovation management skills remain important, innovation managers must increasingly demonstrate skills for collaboration with professionals of various types and for engagement with consumers and other firms – skills such as team building, conflict resolution, and problem solving.
Read more about innovation:
Arts Management Network
Arts & Business
Cultural and Social Entrepreneurship
DShed – Imagination, inspiration & innovation from Watershed
European network of higher educational institutions and training organisations in the area of cultural management and cultural policy. Founded in Warsaw in 1992 in the context of the fall of the iron curtain, ENCATC today brings together 134 members in 37 countries across Europe and beyond.
HASTAC – Humanities, Arts, Science, and Technology Advanced Collaboratory
Mission Models Money – Network of thinkers and doers whose vision is to transform the way the arts use their resources to support the creation and experience of great art.
National Arts Marketing Project
NESTA– NESTA is the National Endowment for Science, Technology and the Arts – an independent body with a mission to make the UK more innovative.
Non-fiction – Office for Cultural Innovation
PRO INNO Europe
Taking part in the arts – Art Council England